The Need

Scooter’s Coffee wanted a creative way to celebrate its dog-friendly brand, drive traffic to store events, and give customers a memorable experience to share with their pets. The goal was to create branded merchandise that would turn Pup Cup moments into lasting customer engagement.

The Solution

PrideBites developed a collection of custom pet products, including plush Pup Cup and Caramelicious dog toys, branded bandanas, and themed accessories that brought Scooter’s most recognizable products to life for pet parents and their dogs.

The Result

The activation generated excitement at store events, increased foot traffic, and inspired customers to share photos and videos across social media. By creating a fun, pet-focused experience, Scooter’s Coffee strengthened customer loyalty and expanded its reach through authentic user-generated content.