Portland Leather

industry

Portland Leather

Made with care and unconditionally loved by our customers, this signature bestseller exceeds all expectations.

date

Overview

We partnered with Portland Leather Goods to create a Dog Toy Set that perfectly blended their leather lifestyle aesthetic with playful pet design.

Marketing Highlights

Portland Leather timed the toy set release to National Pet Day, aligning brand equity with pet culture. The brand’s social media channels featured playful copy such as:

“Tomorrow is #NationalPetDay! … launching our new dog toy tote with toys inside! Now you can finally match with your pup!”

This approach aligned with the pet holiday, leveraging the theme to build excitement and relevance.

The Result

Portland Leather timed the toy set release to National Pet Day, aligning brand equity with pet culture. The brand’s social media channels featured playful copy such as:

“Tomorrow is #NationalPetDay! … launching our new dog toy tote with toys inside! Now you can finally match with your pup!”

This approach aligned with the pet holiday, leveraging the theme to build excitement and relevance.

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