Jewelry stores add wholesale pet products by stocking a small line of dog and cat items made in the store's own name, logo and colors: bandanas, plush toys, plush keychains and bowls that sit beside the gifts and accessories at the counter. PrideBites makes these to order with a free mockup, minimums set per size and per design, and production of six to eight weeks before shipping.

This guide is for the owner, buyer or merchandiser at an independent jeweler, a small jewelry chain or a watch and accessories shop deciding whether a pet line fits the store.

Last updated: October 2026

Why would a jewelry store carry pet products?

Jewelry stores sell to people marking something personal, and for many of them a dog or cat is part of the household. Roughly 95 million U.S. households own a pet (APPA), so a large share of your customers already buy gifts and accessories for an animal somewhere else.

A pet line made in the store's own name gives those customers a reason to buy that item from you. It also suits the counter: a small, well-made item at a modest price point is an easy add-on to a larger purchase, and it extends the relationship to the customer's whole household.

How is this different from a general gift shop?

A jewelry store is a destination for a specific kind of buyer, and the pet line should feel like part of the same brand. A bandana in the store's color or a plush keychain with the logo reads as an extension of the store, not a generic add-on. For the broader gift case, see the gift shop guide, and for a neighboring souvenir-style approach, the souvenir shop guide.

What sells in a jewelry store pet line?

• Bandanas. One size, light and easy to display, with room for a logo or a monogram-style mark.
• Plush keychains. A small branded item that works at the register and doubles as a customer gift.
• Plush toys. A dog toy in the store's colors or mascot. The Original PrideBite is the award-winning flagship.
• Bowls. A useful home item, including laser-etched options that keep a brand mark understated.
• Cat toys. Plush catnip toys, so the line reaches cat households too.

Start narrow. Two or three items near the register will tell you more than a full display. Because jewelry shoppers expect quality, keep the design restrained and let the store's name carry it.

How do minimums work for a jewelry store?

The minimum order quantity is per size and per design, and sizes cannot be mixed to reach a minimum. One-size items such as bandanas and toys are the simplest place to start for that reason. Custom plush can go down to 250 units for a design, and quantity price breaks apply at thresholds that vary by product. The minimum order guide explains the rules in detail.

If the store wants the line under its own label, private label is available.

What is the timeline?

Production is six to eight weeks and does not include shipping time. Custom plush can vary by complexity. Jewelry retail peaks around the holidays, Valentine's Day and graduation and wedding seasons, so count back from the start of the busy period, add transit, and add the design and approval step in front of that. The seasonal merchandise guide covers planning short runs.

The design step is free. A custom mockup typically comes back within about 48 hours with no cost and no commitment. Free samples are available through an account executive.

Safety and sourcing

All products are safe for dogs and cats and are Proposition 65 compliant after safety testing. Manufacturing is in China and India, and shipping is by UPS and DHL.

Frequently asked questions

What is the best first item for a jewelry store?

A bandana or a plush keychain. Both are one size, so the per-size minimum is simple, both are small enough to sit at the register, and both carry a logo clearly enough to read as the store's own product.

Can we use our own logo and colors?

Yes. Products are made to your colors, logo and artwork. The process starts with a free mockup, typically back within about 48 hours, so you can see the design on the product before anything is ordered.

Can we sell it online as well as in the store?

Yes. A pet line is light, ships well and gives the online shop a product that customers cannot find elsewhere under the store's name.

Do we need pet industry experience?

No. PrideBites handles design, production and fulfillment from brief to doorstep and has worked with more than 500 brand partners. The store brings its brand and its customers.

See your store on the product

The fastest way to judge whether a pet line fits your store is to see your logo on it. Start a project for a free mockup, no cost and no commitment, or read more on reselling with PrideBites.